Be scared. Do it anyway.
Stop waiting to feel ready. 11 chapters on the road to confidence - by Brittany Lewin, founder of Empress Athleticus. Read it tonight. It's free.
Where should we send your copy?
No spam, just the occasional letter from B and first dibs on restocks.

Want to read all eleven?
Free · 30 min · in your inbox in 60 sec
This book is for you.
You've been told to "just love yourself" - and somehow that made it worse.
You skip the photo. Avoid the beach. Wear the cover-up over the cover-up.
You've quietly given up on "confidence" - and you're tired of pretending.
You're ready to do the thing - even scared.
Part memoir. Part field guide.
Eleven parts. Read in one evening, sat with for longer.
It opens with B's story - the quiet kid, the seven years inside an activewear brand that taught her exactly what not to build, and the day the mission broke.
Then it shifts into the mindset work - the Blue Hair Theory, comfort zones and ego, what body positivity actually means when you strip the slogans off it.
It ends with the tools she still uses, and a closing letter that reads like a friend's text on a hard day.
No quick fixes. No toxic positivity. The long, honest version.
Her story.
The quieter kid with the loud inner voice. The seven years inside a brand that broke its own promise. Why Empress exists.
The mindset shifts.
The Blue Hair Theory. Why your ego is not on your team. And what body positivity actually means to B - once the slogans are stripped away.
The tools.
How to find your edge and gently move it (with a 20% off code waiting inside). And the "I am" tool that takes 30 seconds a day.
A note before you go.
The closing letter. The bit most readers screenshot and keep.
You stopped waiting for love before allowing yourself to live.Part 1, This Isn't a "Love Yourself Overnight" Guide
There's a whole book like this.
Eleven chapters · written by B · yours, free

This isn't a "love yourself overnight" guide.
If you're reading this, chances are you've been told to "just love yourself" more times than you can count. Wear the bikini. Feel confident. Be fearless. Stop caring what people think.
And while all of that sounds nice... it's not that simple.
This isn't about pretending you love your body every single day. It's not toxic positivity. It's about being comfortable with being uncomfortable. It's about doing the thing anyway.
I'm not sharing my story because I have it all figured out - but because I've been where so many of you are. Nervous. Unsure. Hiding parts of myself. Afraid of being seen. If I can learn to step outside my comfort zone, I truly believe you can too.
34 reviews. 100% five-star.
"What a great freebie for the community!"
"I hope to be as confident as B one day!"
"Loved it. Read it in one sitting on a Sunday."
"Felt like B was sitting on the couch with me. Going back to it already."
Join the readers. Take an evening.
★★★★★ · 100% five-star · free forever
The housekeeping.
Is it really free?
Really. Forever. No upsells, no trial, no "first chapter only." The whole 11-part book lands in your inbox the moment you enter your email.
What format is it?
A PDF - read it on your phone, tablet, laptop, or print it out if that's your vibe. Save it once, keep it forever.
How long is it?
About 30 minutes to read. 11 parts. Designed to read in one sitting or come back to whenever you need it.
Will you spam me?
No. You'll get the occasional letter from B and first dibs on restocks. Unsubscribe anytime - your copy is yours either way.
Do I have to be an Empress customer?
Not at all. This book is for anyone who's ever felt unsure in their skin. If you've shopped Empress before - welcome back. If you haven't - welcome.
I bought activewear from Empress before. Is this different?
Yes - but written by the same person. B wrote this because the leggings were never really the point. The confidence was.
Ready to read it? Of course you are.
11 parts. ~30 min read. Yours, free. Straight to your inbox in 60 seconds.
Check your inbox - it's on its way.
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